BETC London (UNITED KINGDOM)
Agency (city): BETC London
Creative Director(s): Neil Dawson
Copywriter(s): Clive Pickering
Art Director(s): Paul Copeland
Production Company (& City): RSA London
Film Director(s): Jim Field Smith
Production Company Producer(s): Debbie Garvey
Agency Producer(s): Nikki Cramphorn
A group of toddlers, all at that age when their own little characters first start to emerge, investigate the instruments and equipment in an empty recording studio. As they each play around and tinker in their own individual, quirky ways, the cacophony of different sounds they are making gradually and magically comes together, with the help of well-judged editing to create a lively rendition of ‘Come on Eileen’ by Dexy’s Midnight Runners.
It’s a living, breathing example of how Cow & Gate ‘Feed their Personalities’.
Cow & Gate is the number one baby feeding brand in the UK. Dedicated to providing tailored nutrition that babies love, Cow & Gate produces tasty, nutritionally balanced foods for babies and toddlers and milks for the healthy growth and development of bottle-fed babies.