2012 Results

CAT 11 - Health & Beauty (TVC)

BRONZE

Herezie (FRANCE)

OPTIFOG, "Risky Moments" Campaign
"Restaurant" & "Hospital"
11-03714-TVC
 

"Restaurant"

Agency (city): HEREZIE (PARIS)

Creative Director(s): Andrea Stillacci

Copywriter(s): Edouard Dorbais

Art Director(s): Remi Arnaud

Production Company (& City): OPC (Toronto, ON)

Film Director(s): Jon Barber

Production Company Producer(s): Dennis Beier

Agency Producer(s): Barbara Vaira

Creative Supervisor: Jean-Laurent Py

Head Of Planning: Luc Wise

Planner: Celine Choueri

DOP: Christopher Collette

Lighting: George Petras

Editing Company: OPC

Sound Design/Arrangement: Mixmen

Post Production: Backup

Short explanation

A couple is having a romantic diner. The man is gently rubbing his girlfriend's hand. His glasses are all fogged up because of his hot meal. We can see that instead of her hand, he's caressing the fish on the woman's plate.

"Hospital"

Agency (city): HEREZIE (PARIS)

Creative Director(s): Andrea Stillacci

Copywriter(s): Nicolas Dumenil/Jacques Denain

Art Director(s): Nicolas Dumenil/Jacques Denain

Production Company (& City): OPC (Toronto, ON)

Film Director(s): Jon Barber

Production Company Producer(s): Dennis Beier

Agency Producer(s): Barbara Vaira

Creative Supervisor: Jean-Laurent Py

Head Of Planning: Luc Wise

Planner: Celine Choueri

DOP: Christopher Collette

Lighting: George Petras

Editing Company: OPC

Sound Design/Arrangement: Mixmen

Post Production: Backup

Short explanation

Hospital room. A man tries to change an annoying kid show on TV with the remote control. His glasses are all fogged up by the steam of his soup and we realize that he's using the bed's remote control of his unfortunate roommate...

Description

Optifog, by Essilor, is an optical solution against fog.