2012 Results

CAT 13 - Automobiles (PRE)

GOLD

DDB Group (AUSTRALIA)

Volkswagen, "Park Assist Technology" Campaign
"Bikers-Police", "Portaloo-Hearse" & "Car Jack-Glass Truck"
13-03745-PRE
 

Agency (city): DDB Sydney

Creative Director(s): Steve Wakelam and Nick Pringle

Copywriter(s): Steve Wakelam and Nick Pringle

Art Director(s): Steve Wakelam and Nick Pringle

Photographer(s): Andreas Bommert

Retoucher: Matt Bright

Producer: Grant Navin – Freeway Reps

Managing Partner: Nicole Taylor

Business Director : Dave Murphy

Art Buyer: Leesa Murray

Print Producer: John Wood

Volkswagen Group Australia - General Manager, Marketing: Jutta Friese

Volkswagen Group Australia - Brand Communications Manager: Peter Stewart

Volkswagen Group Australia - Advertising Specialist: Loren Elsegood

Executive Creative Director: Dylan Harrison

Short explanation

We've all been there: you're searching for a parking spot and the only space is between a rock and a hard place.