2012 Results

CAT 46 - Online Ads (INT)

BRONZE

Wunderman Buenos Aires (ARGENTINA)

Nokia N8, "Gaming"46-01890-INT
 

URL: http://201.212.1.204/show/nokia/epica/banner/

Agency (city): Wunderman Buenos Aires

Creative Director(s): José Azanza Arias / Alfonso Cornejo Lavin

Copywriter(s): Julia Stoger

Art Director(s): Nicolas Bugari

Group Account Director: Emiliano Galvan

Account Director: Yolanda Vazquez Gonzalez

Interactive Manager: Verónica Schvimer

Project Manager: Dalila Di Menna

Short explanation

Strategy: surprise the users by offering a simple and unique gaming experience within a fun environment and build a strong user-brand relationship.
Idea: Destroy any web page you want! How it works? users just had to install it from any interactive banners of from Nokia N8 website. Imagine Angry Birds exploding mail inboxes or any Facebook or Twitter profile invaded by flying fruits and a ninja cutting eveything in half. Also you can share your score and challenge your friends.

Description

Communicate the Nokia N8 and its games we created de first Angry Birds and Fruit Ninja bookmarklets