|CDU / Angela Merkel, Federal Election Campaign: "The Talking Poster"||26-03009-BC|
Agency (& City): Blumberry, Berlin
Creative Director(s): Nicolas Hoefer
Copywriter(s): Margareth Jabczynski
Art Director(s): Christin Betge
Photographer(s): Dominik Butzmann
Production Company (& City): Be Columbus, Hannover
Film Director(s): René Päpke
Production Company Producer(s): René Päpke
Agency Producer(s): Antje Besser
Graphic Design: Anika Pal
Digital Artwork: Be Columbus
Programmer(s): Be Columbus
Outdoor media and traditional billboard posters are very important in European election campaign. Nevertheless: they are boring, since they consist of mute paper only. So far. We created a talking poster, and talking ads as well. Angela Merkel speaks in a video out of 15.000 posters and 6 Mio newspapers. And even from a driving bus. Absolutely stunning and never seen before.
Angela Merkel is the most popular German politician and the world most powerful women.