2013 Results

CAT 47 - Online Films (INT)

SILVER

Forsman & Bodenfors (SWEDEN)

Volvo Group Sweden AB, The New Volvo FMX.: Live Test Series Campaign47-02962-INT
 

URL: http://www.youtube.com/watch?v=7N87uxyDQT0

Agency (& City): Forsman & Bodenfors, Gothenburg

Copywriter(s): Martin Ringqvist, Björn Engström

Art Director(s): Anders Eklind, Sophia Lindholm

Production Company (& City): B-Reel, Stockholm

Agency Producer(s): Niklas Lindström, Alexander Blidner

Account manager: Britta Malmberg

Planner: Tobias Nordström

Post production: Stopp, Spoon

Music: Wooly Bully by Sam The Sham & Pharaohs, Plan8

Editor: Spencer Ferszt, Marshall Street Editors

Sound: Plan8

Designer: Jerry Wass

Account Supervisor: Olle Victorin, Cilla Pegelow

Advertisers supervisor: Lars Terling

Short explanation

Can a hamster drive a 15-tonne truck? Watch cute little Charlie steer a brand new Volvo FMX in a rough quarry. Will he make it to the top?

The test was filmed in a steep quarry that's infamous for its challenging conditions - Los Tres Cunados in northwestern Spain.

Description

VOLVO TRUCKS, THE NEW VOLVO FMX.